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Strategy

Big ideas backed by smart strategies

Our best work starts with a carefully thought-out strategy - a crucial step in turning our creative ideas into measurable results for your business.

A close-up of a brainstorming session featuring pink sticky notes on a whiteboard. Notes include phrases like 'More youth involvement - engage students,' 'Competitions for students to work with start-ups,' and 'Platform approach to amplify impact through partnerships.' A person holding a pen is pointing at one of the notes. The scene is framed by a pink abstract brushstroke background, emphasizing creativity and collaboration.

Strategic thinking,
delivered creatively    

DEFINED GOALS 

A clear understanding of goals and exactly how and when you’re going to achieve them. 

A graphic of a black and white bullseye target with an arrow hitting the center, set within a circular pink brushstroke background, symbolizing focus and achievement.
CLARITY & DIRECTION

A well-defined strategy helps guide all your marketing and communication for consistency and increased brand impact.

AUDIENCE CONNECTION

Connect with your audience through stories and messages that truly resonate. 

SUCCESSFUL CAMPAIGNS

Hit your goals, on time and on budget with a structured approach. 

A grayscale hand holding a glowing lightbulb, symbolizing ideas and innovation, set within a circular yellow brushstroke background.
A graphic of two hands shaking in grayscale, symbolizing collaboration and partnership, set within a circular teal brushstroke background.
A grayscale trophy symbolizing achievement and success, set within a circular purple brushstroke background.

Strategic thinking,
delivered creatively    

DEFINED GOALS 

A clear understanding of goals and exactly how and when you’re going to achieve them. 

CLARITY & DIRECTION

A well-defined strategy helps guide all your marketing and communication for consistency and increased brand impact.

AUDIENCE CONNECTION

Connect with your audience through stories and messages that truly resonate. 

SUCCESSFUL CAMPAIGNS

Hit your goals, on time and on budget with a structured approach. 

A graphic of a black and white bullseye target with an arrow hitting the center, set within a circular pink brushstroke background, symbolizing focus and achievement.
A grayscale hand holding a glowing lightbulb, symbolizing ideas and innovation, set within a circular yellow brushstroke background.
A graphic of two hands shaking in grayscale, symbolizing collaboration and partnership, set within a circular teal brushstroke background.
A grayscale trophy symbolizing achievement and success, set within a circular purple brushstroke background.

Strategy Development


We know what it takes to bring bold ideas to life and it all starts with a brilliant plan. Whether you are thinking of developing a social media campaign to boost your following and drive engagement or looking at your overall marketing campaign to drives sales. It all starts with a developing a solid strategy.

A grayscale rocket launching with red flames, symbolizing innovation, progress, and aspirations
A grayscale rocket launching with red flames, symbolizing innovation, progress, and aspirations

Campaign Planning


From concept to completion and everything in between - project timelines, budget development, comms, creative and implementation. We make sure every little detail is mapped out.

A grayscale hand holding a marker with yellow-painted nails, symbolizing creativity and artistic expression. Pink motion lines emphasize the act of drawing.
A grayscale hand holding a marker with yellow-painted nails, symbolizing creativity and artistic expression. Pink motion lines emphasize the act of drawing.

Concept Development


Creative ideation for concepts that are unique, powerful and memorable. For whatever the marketing brief may be, we will deliver a concept that reflects your brand, resonates with your audience and has big energy.

An illustration of a vintage microphone with sound waves emanating from it. The microphone is in black and white with a halftone dot pattern
A grayscale eye with yellow lightning bolts, symbolizing vision and insight.

Consulting


Need a little guidance? Sometimes all it takes is a fresh set of eyes, a different perspective and some creative input – whatever it may be, we will steer you in the right direction.

A grayscale hand holding a black smartphone outlined in yellow, with purple sparkles, symbolizing digital innovation and excitement.
A grayscale hand holding a black smartphone outlined in yellow, with purple sparkles, symbolizing digital innovation and excitement.

Solutions to set you up for success

Solutions to set you up for success 

A grayscale rocket launching with red flames, symbolizing innovation, progress, and aspirations

Strategy Development


We know what it takes to bring bold ideas to life and it all starts with a brilliant plan. Whether you are thinking of developing a social media campaign to boost your following and drive engagement or looking at your overall marketing campaign to drives sales. It all starts with a developing a solid strategy.

A grayscale hand holding a marker with yellow-painted nails, symbolizing creativity and artistic expression. Pink motion lines emphasize the act of drawing.

Campaign Planning


From concept to completion and everything in between - project timelines, budget development, comms, creative and implementation. We make sure every little detail is mapped out.

A grayscale eye with yellow lightning bolts, symbolizing vision and insight.

Concept Development


Creative ideation for concepts that are unique, powerful and memorable. For whatever the marketing brief may be, we will deliver a concept that reflects your brand, resonates with your audience and has big energy.

A grayscale hand holding a black smartphone outlined in yellow, with purple sparkles, symbolizing digital innovation and excitement.

Consulting


Need a little guidance? Sometimes all it takes is a fresh set of eyes, a different perspective and some creative input – whatever it may be, we will steer you in the right direction.

Why Chasing Albert? 

We get that a strategy is as good as its implementation. We are ambitious realists that genuinely care about delivering results for your business.

CHASING ALBERT GROUP 8.jpg

Related projects

Elevate Sydney 2023

Website design & development, influencer marketing, UGC, social media marketing, TikTok advertising, video content, digital creative, seo, social community management

A vibrant image of Sydney Harbour at dusk, showcasing the area near Circular Quay. The iconic Sydney Opera House is visible in the background on the left, while the harbour is lined with buildings and waterfront venues. The scene is lively, with colorful purple and blue lights illuminating the area, suggesting a festival or event taking place. A large crowd is gathered on the lower level near the water, and the atmosphere is bustling with energy. The reflection of lights on the water enhances the festive and dynamic ambiance of the event.
Plesi Brand Development

Brand design & development, asset development, website design & development, video content, seo

A color image of a smiling woman standing outdoors in an urban setting. She has curly hair and is wearing a bright red blazer over a black top, holding a smartphone in her hand. The background shows modern buildings, slightly blurred, giving the image a professional and contemporary feel. The woman’s expression is joyful and confident, suggesting a positive and upbeat mood. Her attire and demeanor convey a sense of professionalism and style.
Genos Grow: A world first

Brand development, launch stategy & management, email marketing, Linkedin advertising, social media content inc video,Linkedin advertising

A color image of a person watching a webinar on their laptop. The laptop screen displays the title "Genos Grow Online Webinar" with an ongoing presentation. A presenter is visible in a small video frame, and there are additional visuals showing content from the webinar, such as slides and software interfaces. The viewer’s hands are clasped in front of the laptop, indicating attention and engagement. A smartphone and a notebook with a pen are placed nearby on the table, suggesting a professional or learning environment.
Noël Sydney: Sydney's Christmas Wonderland

Website design & development, social media marketing, community management

A vibrant aerial image of an outdoor nighttime event featuring illuminated tents, cone-shaped light installations, and colorful lights decorating the area. People are gathered around the glowing tents, which form a winding path through the venue. The trees surrounding the event are lit up in various colors, adding to the festive atmosphere. The illuminated cones display different patterns and colors, creating a magical and whimsical environment that suggests a festival or celebration.

Websites That Rank.
Brands That Grow.

Want a website that dominates both technically and creatively? Our Sydney based team builds SEO optimised websites designed to smash your business goals. Let’s jump on a quick 15-minute call to see if we’re the right fit.

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custom websites

Every Industry 

We work with world leading Content Management Systems to deliver dynamic, stable and secure websites for clients across all industries.

Ecommerce

Healthcare

Professional Services

Education

Construction

Travel & Hospitality

Technology

Sites that EXCITE

Noël Sydney

1.09

seconds

load time

248

k

visitors

in 30 days

50

k

organic traffic

in 30 days

2.5

k

email signups

in 30 days

Sponsored by Destination NSW and produced by AGB Creative, Noël Sydney was a 16 day Christmas festival designed to bring people back into the heart of the CBD to build the local nightime economy. The event hit maximum capacity just days after opening.

noel website mockup
noel website mockup

Sites that BUILD credibility

Staff Domain

15

videos shot

and produced

1000

%

increase in

lead quality

3

x

website

speed

3000

%

increase in

Assisted Conversions

Staff Domain is an offshore outsourcing solutions provider. The business needed to attract better quality leads, establish trust and project a premium brand. Services included Brand Strategy, UX Design, Copy & Content Creation, Wordpress Development inc HubSpot Integrations and Automations.

staff domain website mockup
staff domain website mockup

Sites that SHOW OFF

AGB Creative

2

x

engagement

per active use

3

x

organic search

traffic

6

x

videos scripted

and produced

3

x

increase

in leads

When an old website no longer does a brand justice – it's time for a rebuild. AGB Creative creates immersive experiences and exhibitions all around the world. Following a rebrand, they needed a new site to display their exceptional projects and wide range of services. 

agb creative website mockup
agb creative website mockup

END TO END

Full Service 
From Sydney

If you take your brand seriously, we're the team for you. From strategy to build and everything in between, leave it to a team of brand and digital experts.

1

Strategy

Audits that help define clear goals and a clear plan that will get you there. Sometimes your needs are simpler than you think! We keep it real.

2

UX and Design

User experience architecture, stunning designs and content that will keep visitors engaged. Your brand should stand out, your structure should be simple.

3

SEO

Full on and off page SEO for high visibility including top quality content that delivers for brand and clicks. No rank, no traffic! So SEO is vital.

4

Content

Photo shoots, video production and even podcasts. Whatever your website needs to tell a compelling story, inspire action and smash goals.

5

Website Build

Web dev that's fast, clean and easy to maintain. Integrations for CRM and email marketing. Training guides for easy website upkeep.

Illustration of a yellow spotlight shining on a gray textured surface with a blue background and a small window, suggesting f

100% local team.

Outstanding communication & service.

Fully transparent process.

End to end delivery under the one roof. 

Experts that are easy to work with.

Testimonials

I highly recommend Chasing Albert for their expertise in social media management, website development and maintenance, and digital marketing. Their commitment to excellence, creativity, and strategic thinking undoubtedly contributed to the success of our significant major events. We are grateful for their partnership and look forward to working with them on future projects.

Kylie Millwood

Communication Director 

We provided rapid usability testing for Chasing Albert, who were developing a ticketing & info website for a major Sydney event, ELEVATE Sydney. Their team is extremely approachable, organised and professional - a real joy to work with! A clear-minded approach to web design and mastery of the client’s brief resulted in high test usability scores and overwhelmingly positive site impressions.

Paul McInnes

Senior UX Researcher 

We get at least 30 leads a month from our website, thanks to Chasing Albert. From SEO optimised technical copy that ranked to building a website that really told our story - they did it all, and they made the process easy. 

Romeo El Daghl

principal

We came to Chasing Albert with a product and close to no idea on how to sell it. Not only did they help Purifas articulate its key ideas and messages, but they did in a what that fostered a brand, grabbed attention, and elevated the esteem of the product to new heights.

Ibrahim Samaan

CEO  

Frequently asked questions

  • There’s a lot to gain from taking your branding seriously. So we’d encourage you to develop them and you’re in luck, because we are brand communication pros. We can help you do this. It would mean that your website and all other marketing aligns for stronger awareness and recognition.

     

    Still not convinced? Don’t stress – we can take your cues for what you’re looking for and provide you with a creative design that exceeds your expectations.

  • How long is a piece of string? We’ve built websites for 2K and we’ve built them for 30K. There are so many variables such as whether or not you need your website to be SEO optimised. Whether or not you’ll need a photoshoot for visual content. How many pages will it have? What kind of hosting will it need? What kind of back end functionality might need to be built? Do you want video testimonials on your site. You get the point!

     

    The good news is, we can give you a price guide straight after our very first meeting where you provide us with a brief. If that guide suits you, the proposal you will receive in step 2 will give you full and detailed pricing. We guarantee – there will be no bill shock – our pricing is very transparent and easy to follow so you can make the best decisions for your business.

  • Absolutely. Our copywriters are marketing communication professionals that you work with directly to ensure they understand your business and brand tone of voice to delivery compelling copy. 

  • All our content is original and developed by a human being. AI is embedded in most of the tools marketers (or any professionals really!) use today such as photoshop for designers or SEMRush for digital marketers. We use the best tools in the business to get our clients the best results - but all our creative content is 100% us. 

  • We work with a range of CMSs and ultimately, the one we recommend for you will depend upon your needs and budget. We can build WordPress, Wix, Shopify, Squarespace and Webflow sites. But let's cross that bridge when we get to it!

  • 100%. Chasing Albert will provide you with a custom manual to your new website along with training to ensure you have full control of your website.

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