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How we 

deliver

An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern, An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
Websites (technical & content) 

Design, build and optimise websites so structure, performance and content work together for clarity, speed and assessment. 

An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern, An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
Search & visibility (SEO + AEO) 

Improving discoverability across search engines and AI platforms by strengthening the signals they rely on - not just rankings. 

An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern, An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
Digital PR & authority signals 

Strengthening third-party signals that influence credibility, trust and authority online. 

Profiles & platforms 

Reviewing and aligning key profiles and owned channels to ensure accuracy, consistency and relevance. 

An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern, An illustration of a hand holding a pen and drawing, with the pen in focus and a faint outline of the drawing in the background. The hand is depicted in black and white with a halftone dot pattern,
Ongoing optimisation 

Regular review and refinement to keep digital signals current, coherent and effective as platforms evolve. 

Content & information planning 

Structuring content around customer journeys, search behaviour and decision patterns so it’s easy to find, understand and trust. 

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Digital 

Presence 

Enquire

Now

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Digital

Presence 

Enquire Now

How digital  

presence works

Digital presence is shaped by what is available about you online. This information is assessed together when people, and increasingly AI platforms, search, scan or check you out. 

People move quickly across channels, compare what they see and form judgements fast. AI moves faster.  

No successful brand can afford to leave their digital presence to chance. 

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The importance of

Digital Presence

Digital channels now influence decisions long before conversations take place. People form views about brands through search results, websites, profiles and third-parties - often without direct engagement. 

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As interest or attention grows, digital presence shifts from a background consideration to a primary point of evaluation of your brand. What appears online begins to shape trust, credibility and action at scale. 

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Managing that footprint deliberately ensures your digital presence is accurate, clear and tells the right story. 

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Our point 

of view

Digital presence should be intentional, accurate and optimised. It's not about being everywhere - it’s about being clear, consistent and credible wherever your audience and AI systems look. 

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In an AI-first world, gaps, contradictions and outdated information are amplified and problematic. Signals are pulled together, summarised and judged without context or nuance. That means online, clarity matters more creativity.  

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The goal is a digital footprint that reflects reality, holds up to scrutiny and supports informed decision-making.

When digital presence   

needs focus 

1
Growth, demand, launches 

More customers are searching, checking and comparing – and forming judgements online. 

2
AI discovery 

AI platforms and their use is exploding, recommending your organisation based on incomplete or inconsistent signals. 

3
Business change or start up 

An existing business has evolved, rebranded, acquired, moved. A start-up needs a footprint and online credibility, fast.  

4
Reputation risk or confusion 

Outdated, inaccurate or fragmented information is undermining confidence or credibility and causing confusion. 

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Let’s 

talk

A conversation about your digital presence, priorities and options. 

PROJECTS

"I highly recommend Chasing Albert. Their commitment to excellence, creativity, and strategic thinking undoubtedly contributed to the success of our major events."
Kylie Millwood

Communication Director 

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"Fantastic to work with. We now have a marketing strategy and set of initiatives, driven by Chasing Albert, that are driving better sales and brand awareness for our business."
Ben Palmer

CEO

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"Chasing Albert put us on the path to growth. We trust the team with everything from our brand strategy, content, events, email marketing, digital advertising and more."
Justin Pavsic

CEO 

Baulkham Hills Early Learning Centre
"We came to Chasing Albert with a digital mess. In six weeks, they built a great website, cleaned up our digital footprint and helped us surface on AI platforms."
Rodrigo Perez

Owner

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"Working with Chasing Albert was a game-changer. Their professionalism, creativity, and strategic insight made the process seamless and the results speak for themselves."
Catherine Ashton

Founder

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